The Greek Imp brand is the brainchild of Effie Gavrilos, a philologist and author of many successful stories and scenarios.
The concept is humorous, linking tradition with modernity. The ETERNAL BEAUTY collection depicts famous figures of classical Greek artifacts in an everyday situation, asking the question: "how would they be today, after 2500 years". Would Charioteer of Delphi be a smartphone addict? Would a Cycladic Idol smoke a cigarette? Is ancient art in fashion?
The answer could be simple but no one is sure. Effie writes a poem: "In the twirl of time - you - keep coming back - somewhat altered - always - the same"